Ad Widgets Solutions

Ad Widgets is an addressable interactive advertising solution for television using robust, high-reliability technology. Leveraging industry specifications such as EBIF and SCTE-130, Ad Widgets deliver a growing suite of advanced advertising applications and data that marketers can leverage to drive sales. These include Billboards, Voting & Polling, Request for Information, Click-to-Call, VOD Telescoping, Microsites, MSO Cross-Sell/Up-Sell, and T-Commerce.

FourthWall's Ad Widgets fit with your current advertising workflow and head-end infrastructure. We call our operator interface the Ad Widgets Manager; it lets you easily manage interactive campaign ordering, overlay creation, targeting, binding, and reporting.